Footwear
How did Adidas get its name?Take the IQ five and find out how much you know about the footwear industry.
1) How did Adidas get its name?
a) From the place where the company was started
b) From a combination of nickname and last name of the founder
c) From the family name of the founder
2) Which footwear company's logo is known as the Vector?
a) Bata
b) Reebok
c) New Balance
3) Which is the only Indian company that is among the top 5 manufacturers of leather footwear of the world?
a) Bata
b) Liberty Footwear
c) Lakhani
4) Which footwear firm was established in Czechoslovakia but is a household name in India?
a) Bata
b) Lumberjack
c) Woodland
5) Which famous footwear brand does M&B Footwear Pvt Ltd produce in India?
a) Picasso
b) Lee Cooper
c) Florsheim
check your IQ
1) = b) From a combination of nickname and last name of the founder.
When the founders of the German sports shoe business 'Dassler Brothers' went their separate ways in 1949, no one would have guessed that they would start two of the biggest global brands of the century. Rudolph founded Puma, while Adolph started Adidas -- a combination of his nickname, Adi, and the start of his last name. The famous three stripes were introduced to the shoes in 1949.
2) = b) Reebok.
In 1958, the company J W Foster & Sons became Reebok -- named after a fleet-footed gazelle. Sport stars Allen Iverson and Andy Roddick are some of Reebok's brand ambassadors.
3) = b) Liberty Footwear.
With a turnover of more than $100 million, Liberty is the biggest Indian footwear company producing more than 60,000 pairs of footwear a day. The company has some of the best brands under its belt which include Coolers, Gliders and Force 10.
4) = a) Bata.
Bata was established on August 24, 1894 in Zlin, Czechoslovakia by Tomas Bata. The company first established itself in India in 1931 and commenced manufacturing shoes in Batanagar in 1936. The Batanagar factory is the first Indian shoe manufacturing unit to receive the ISO 9001 certification in 1993.
5) = b) Lee Cooper.
M&B Footwear signed an exclusive license deal with Lee Cooper of the United Kingdom for manufacturing and marketing shoes under the internationally renowned Lee Cooper brand. M&B also bagged the Indian manufacturing and marketing license for Levi's footwear.
1) How did Adidas get its name?
a) From the place where the company was started
b) From a combination of nickname and last name of the founder
c) From the family name of the founder
2) Which footwear company's logo is known as the Vector?
a) Bata
b) Reebok
c) New Balance
3) Which is the only Indian company that is among the top 5 manufacturers of leather footwear of the world?
a) Bata
b) Liberty Footwear
c) Lakhani
4) Which footwear firm was established in Czechoslovakia but is a household name in India?
a) Bata
b) Lumberjack
c) Woodland
5) Which famous footwear brand does M&B Footwear Pvt Ltd produce in India?
a) Picasso
b) Lee Cooper
c) Florsheim
check your IQ
1) = b) From a combination of nickname and last name of the founder.
When the founders of the German sports shoe business 'Dassler Brothers' went their separate ways in 1949, no one would have guessed that they would start two of the biggest global brands of the century. Rudolph founded Puma, while Adolph started Adidas -- a combination of his nickname, Adi, and the start of his last name. The famous three stripes were introduced to the shoes in 1949.
2) = b) Reebok.
In 1958, the company J W Foster & Sons became Reebok -- named after a fleet-footed gazelle. Sport stars Allen Iverson and Andy Roddick are some of Reebok's brand ambassadors.
3) = b) Liberty Footwear.
With a turnover of more than $100 million, Liberty is the biggest Indian footwear company producing more than 60,000 pairs of footwear a day. The company has some of the best brands under its belt which include Coolers, Gliders and Force 10.
4) = a) Bata.
Bata was established on August 24, 1894 in Zlin, Czechoslovakia by Tomas Bata. The company first established itself in India in 1931 and commenced manufacturing shoes in Batanagar in 1936. The Batanagar factory is the first Indian shoe manufacturing unit to receive the ISO 9001 certification in 1993.
5) = b) Lee Cooper.
M&B Footwear signed an exclusive license deal with Lee Cooper of the United Kingdom for manufacturing and marketing shoes under the internationally renowned Lee Cooper brand. M&B also bagged the Indian manufacturing and marketing license for Levi's footwear.
Tell us what do you think....
Compiled by Suresh
posted by AJ @ Saturday, August 19, 2006
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